
That videogame manufacturers would get a handle on how to meet consumer demand for game consoles.
"Nearly a year after its popular videogame console debuted, Nintendo is still plagued by supply problems; warns of shortages until early next year."
It really begins to go over the top of credibility.
'Reggie Fils-Aime, president of Nintendo of America, told Fortune that the company won't catch up with demand until "early next year."'
Perhaps Reggie wasn't around (I don't know) in 1977...
[By 1979, the Atari 2600 was the best-selling Christmas present (and console), mainly because of its exclusive content, and a million were sold that year.]
Yi-Wyn Yen asks: "why didn't the company just ramp up production in anticipation of another hot holiday selling season?"
"The challenge is in demand, not supply," Fils-Aime says. "We planned optimistically for the launch, but no one could have foreseen how much more popular Wii would be than any other system in memory."
Firstly and as per usual, planning optimistically means little if anything to a child on Christmas morning. And, as per usual, what your company was focused on was your bottom line rather than achieving satisfaction from your customers.
No one could have foreseen? Catch all rationalization that just doesn't cut it Reggie!
Raises a thought in my mind - I wonder where and when the public consumer gave these big companies the idea that if they screwed us we'd maintain our positive attitude towards them? Maybe it was around 1983?
"Public disappointment with Pac Man and E.T. and the market saturation of poor third-party titles are cited as big reasons for the video game crash of 1983. Suddenly, Atari's growth meant it was losing massive amounts of money during the crash, at one point about $10,000 a day. Warner quickly grew tired of supporting Atari, and started looking for buyers in 1984."
Hmmmm?





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